PRIVACY POLICY

Last updated October 21st, 2024

INTRODUCTION

Digital Suite Ltd ("Company," "we," "us," or "our") operates the website https://automate.digitalsuite.agency/ (the "Site"), the mobile application Lead Connector & Kollab by Lead Connector (the "App"), and related products and services (collectively, the "Services"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, use our App, or engage with our Services. It also outlines your rights concerning your personal data.

We are committed to protecting your privacy and ensuring compliance with data protection regulations, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable international data protection laws.

1. INFORMATION WE COLLECT

We collect various types of information depending on how you use our Services. This includes:

1.1 Personal Information:

Personal data you provide directly to us when registering for an account, using our services, or contacting us. This may include:

Name

Email address

Phone number

Payment and billing information

Company name and role

Location data (based on IP address)

1.2 Usage Data:

We collect information automatically when you access our Services, including:

IP address

Browser type and version

Device information (mobile, desktop, etc.)

Referring URLs, access times, and pages viewed

Cookies and similar tracking technologies

1.3 Communication Data:

Any information you provide in communications with us, such as emails or chat logs.

1.4 Third-Party Information:

We may collect information from third-party service providers (e.g., Twilio, Google Ads) if you use integrated features within our Services.

2. HOW WE USE YOUR INFORMATION

We process your data for various purposes, including:

To Provide the Services: We use your data to create and manage your account, provide you with access to our tools (CRM, automation, social media scheduling, etc.), and handle billing.

Communication: To contact you regarding service updates, customer support, and essential notifications.

Analytics: To analyze usage patterns and improve our Services by understanding how users interact with the platform.

Marketing: To send promotional material and marketing communications, where permitted and with your consent (opt-in/opt-out available).

Compliance: To comply with legal obligations and enforce our terms and conditions.

3. LAWFUL BASIS FOR PROCESSING

Under the UK GDPR and Data Protection Act 2018, we must have a lawful basis for processing your personal data. These include:

Performance of a Contract: When processing is necessary for fulfilling our contract with you (e.g., providing the Services).

Consent: When you have given explicit consent for us to process your data (e.g., for marketing purposes).

Legitimate Interest: When processing is necessary for our legitimate business interests (e.g., improving our Services), provided that your rights do not override those interests.

Compliance with Legal Obligations: When we are required to process your data to comply with the law.

4. DISCLOSURE OF YOUR INFORMATION

We may share your information with third parties in the following situations:

Service Providers: With third-party vendors who perform services on our behalf, such as payment processors, cloud hosting providers, and communication tools (e.g., Twilio for SMS).

Legal Requirements: When required by law, regulation, or legal process, including responding to governmental or regulatory requests.

Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the acquiring company.

With Your Consent: When you explicitly agree to share your data with other third parties for specific purposes.

5. DATA TRANSFERS

As we provide services globally, your data may be transferred to, and processed in, countries outside of the UK or the European Economic Area (EEA). We ensure that such transfers comply with the UK GDPR by using appropriate safeguards, including contractual agreements and ensuring the destination country offers adequate protection of personal data.

6. DATA SECURITY

We have implemented technical and organizational measures to protect your personal data from unauthorized access, misuse, or disclosure. These include encryption, access controls, and regular security audits. However, please note that no method of transmission over the internet is entirely secure, and we cannot guarantee absolute security.

7. DATA RETENTION

We will retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including for the duration of your account and any statutory or legal retention periods. Once these purposes are fulfilled, your data will be securely deleted or anonymized.

8. YOUR DATA PROTECTION RIGHTS

Under the UK GDPR and other relevant laws, you have the following rights:

Right of Access: You can request a copy of the data we hold about you.

Right to Rectification: You have the right to request corrections to any inaccurate or incomplete data.

Right to Erasure: You can request that we delete your data, subject to certain conditions.

Right to Restrict Processing: You can request that we limit the processing of your data.

Right to Data Portability: You can request a copy of your data in a structured, commonly used format.

Right to Object: You can object to processing of your data based on legitimate interests or for direct marketing purposes.

Right to Withdraw Consent: If processing is based on consent, you may withdraw consent at any time.

To exercise these rights, please contact us at [email protected]. We may request verification of your identity before fulfilling your request.

9. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar tracking technologies (e.g., web beacons, tracking pixels) to collect information about your activity on our Site and App. This helps us improve user experience, analyze site traffic, and serve personalized content. You can control your cookie preferences by adjusting your browser settings or using opt-out tools provided by third parties.

For more detailed information, please see our Cookie Policy.

10. THIRD-PARTY WEBSITES

Our Services may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage users to review the privacy policies of any third-party sites they visit.

11. CALIFORNIA PRIVACY RIGHTS

Under the California Consumer Privacy Act (CCPA), California residents have specific rights, including:

Right to Know: The right to request information about the categories and specific pieces of personal data we have collected about you.

Right to Delete: The right to request that we delete your personal information.

Right to Opt-Out: The right to opt-out of the sale of your personal information.

If you are a California resident and would like to exercise your rights under the CCPA, please contact us at [email protected].

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time in response to changes in our business practices, technology, or legal obligations. We will notify you of any significant changes by updating the "Last updated" date at the top of this page. Continued use of the Services after such changes indicates your acceptance of the updated Privacy Policy.

13. CONTACT US

If you have any questions or concerns regarding this Privacy Policy or your data protection rights, please contact us:

Digital Suite Ltd

Email: [email protected]

Phone: +44 7465 671821

Address: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ