Resources
Practical guides and plain-English articles on websites, Google Business Profile and local search for South African local service businesses.
Fresh from the blog
Plain-English local SEO advice you can act on this week.
What we’re publishing first
Short, useful and specific to local service businesses — the sort of thing you could act on yourself in an afternoon.
Google Business Profile setup checklist
Every field, category and setting that matters — and why the profile is a weekly system, not a once-off listing.
Read nowHow to ask for reviews without being awkward
A simple, repeatable request process, plus how to respond to a bad review properly.
What people actually search for in your trade
How to find the service-and-area phrases your customers use, and what to do with them.
What makes a local website turn visitors into calls
The handful of elements that decide whether someone phones you or goes back to Google.
Fixing the basics before you spend on ads
The foundation checks worth doing first, so paid traffic doesn't land on a leaky site.
Read nowUnderstanding the Google Maps pack
Why three businesses get the calls, what actually decides which three — and what you can control.
Want the answer before the guide is written?
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Start with a Local Growth Check
A focused review of visibility, website conversion and enquiry handling for your established service business. Get clear priorities for your next growth conversation, with no obligation.
- Local visibility
- Website conversion
- How enquiries are handled
- Priorities to discuss